“For years I have traveled to the world‘s biggest international shows – the Paris Gucci Masters, the Olympia London International Horse Show, the Global Champions Tour in Valkenswaard and the Winter Equestrian Festival in Wellington. For example, at the CHIO Aachen, the most beautiful, expensive and best horses compete below the greatest talents in the equestrian sport. But no matter where I was, I would only ever see the same 4–5 brands dominating the market.
In the end, none of them was able to fascinate me, because none of them could not meet my standards in terms of design and quality. Above all, almost all brands are designed with the rider in mind. Only the colors and patterns of the clothing collections are simply transferred to the horses, wit- hout conventional materials and cuts being reconsidered.